One day in Valentino's Atelier

Just behind the famous stairs of spanish steps, rome, is the studio of the great fashion designer Valentino Garavani.

I have not yet crossed the threshold of the building when looking up verdo the famous V logo.

In a succession of marbles, photographs of style icons and a fantastic staircase takes you up to the first floor where we can find the tailoring department.

 
Speaking with the seamstresses I realized how much dedication, love, and effort are there in each of those dresses. The hand sewing the beads one by one, every inch of lace ... make that pack a dress haute Coulture like those we see on Oscar night may serve up to two weeks of continuous work.

We often underestimate the importance of these very large female and we focus only on the figure of the designer, that no matter how brilliant, would be lost without them.

 And just talking to the two new faces of Valentino spa, Maria Grazia Chiuri and Pierpaolo Piccioli, who can not grasp the difficulty of pulling out an empire like the one they inherited.

The main difficulty and the ability to successfully carry out one of the most important fashion houses and famous all over the world.
Happen to a myth as Valentino is not easy because as he says in his film.documentario: "The Last Emperor", the statement: "People say that nobody can ever take his place" Valentino said: "After me the deluge! know what that means?"

What about a Genius, difficult to manage as said the mate always Giammetti, but a man who revolutionized the evening dresses, which has been able to charm and elegance to every creation, turning every woman into a real queen.
Because he knows what women want .... They want women to be beautiful!

Kiss kiss

R.